I have managed full annual reports and supported in-house teams with feature writing, editing, and proofreading for their annual publications.
Magazine style features for annual report
Client: Murdoch Children’s Research Institute
Located within Melbourne’s Royal Children’s Hospital, Murdoch Children’s Research Institute (MCRI) is Australia’s largest child health research centre.
Brief:
Working within a dedicated production team, our brief was to create a magazine-style annual report to showcase how MCRI’s child health research has lifespan impact. As always, stories needed to be easy to read, while maintaining the scientific integrity of the world-class research.
Approach:
Assigned several stories to develop from scratch, I researched and wrote a range of feature articles spanning research ethics, genomics, and stem cell research. This involved desktop research, as well as interviews with patient families and researchers.
I also collaborated with the team to amend, edit and proofread all other sections of the report, working through feedback from management and research stakeholders.
Results:
The final report was very well-received by all stakeholders, presenting the institute’s research impact in a clear, sensitive, and engaging way.
This work was conducted while working in-house on contract.
Annual report project management
Client: Gateways Support Services
Gateways Support Services is a not-for-profit, NDIS service provider specialising in supporting children and adults with intellectual disability and autism. Gateways operates in Geelong, Warrnambool, Werribee and Footscray.
Brief:
Collect and write content to present a concise but comprehensive summary of service delivery during a time of organisational change.
Approach:
Working directly with the CEO to identify priority content, I developed a delivery timeline and production schedule to deliver the annual report in time for the AGM.
I then worked with service area team leaders to collect annual data and identify appropriate participant case studies to highlight services and achievements.
Managing a small marketing team, I researched and wrote the content, handling amends, editing, and proofreading. I also managed production, working with external suppliers to finalise design and printing.
Results:
The annual report met the brief and the deadlines, with the concise, easy-to-read format well-received by management, donor, and participant stakeholders.
